Tag Archives: Liberal party

Fantastical Tony and his magical mystery team

Politics is a tricky business. Being in government is even trickier. But it should be pretty simple. It’s like any other business, isn’t it? It’s all just marketing. You find out what they want, you tell them what you’re going … Continue reading

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Post hoc, ergo, propter hoc

“After it, therefore, because of it” The post-hoc fallacy is a classic mind-trick. Because one thing comes after another, we assume that the first thing caused the other. But this is rarely the case – a rooster crows, and the … Continue reading

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Politics and Brands: UPDATE – The Costello Factor

Until recently, there have been two areas where John Howard’s brand has taking a beating. Firstly, the Liberal party has been desperately trying to take control of the agenda, but it might be the case that the Rudd brand has … Continue reading

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