Tag Archives: neuroeconomics

Money on my mind

It seems that the actual pursuit of money, in and of itself, is just as rewarding as being able to spend it. In a small study (most brain studies are small by necessity – it’s kind of expensive to fire … Continue reading

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How people choose in volatile times

In a 2008 paper on neuroeconomics, Carnegie Mellon University economist George Loewenstein said: “Whereas psychologists tend to view humans as fallible and sometime even self-destructive, economists tend to view people as efficient maximisers of self-interest who make mistakes only when … Continue reading

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