
Photo by Artem Beliaikin on Pexels.com
If you’re one of those people who line up for the Black Friday sales, jump online for Singles Day, or are thinking that you’ll line up outside Myer or DJs on Boxing Day for the “real bargains”, rest assured, you are not alone (as you probably noticed).
Just like the thousands of people who line the harbour in Sydney or squeeze into a tiny spot down at The Rocks just to get a glimpse of the New Year’s Eve fireworks, or the crazy Melbournians who sleep outside for days for AFL grand final tickets, we’re all victims of some basic psychological factors.