Category Archives: Essay

The push and pull of an all-consuming life

Do you ever get the sense that we live in a culture of gratification that says we should submit to our every whim, while at the same time demands we disavow our desires? On one hand, Nigella tells us that … Continue reading

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Desire, luxury and consuming our identity

Recent news that consumers in Adelaide are willing to pay $400 for a taste of Wagyu steak sounds ridiculous, but in reality, wanting something that others in your particular group can’t have is part of being human. Do you own … Continue reading

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Our Hate-Love Relationship with Alcohol

In the 2015 Foundation for Alcohol Research and Education (FARE) Annual Alcohol Poll, 34 per cent of Australians said that they drink to get drunk, 43 per cent said they had vomited as a result of drinking, and 75 per cent … Continue reading

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Belle Gibson, the inspiration industry, and the willing suspension of disbelief

Belle fulfilled her main role as a member of the inspiration industry. She played her part in the inspirational theatre that supports the health and wellness sector. She did what the best products do.

She gave us hope. Continue reading

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Co-creation and the new world of marketing

Written with Michaela Jackson Are you one of the thousands of people around the world in the past couple of days who created your “A look back” Facebook movie? Did it make you cry? Or maybe laugh at your wacky … Continue reading

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The new world of communication, and its implications for children’s health

During the past forty years global rates of overweight and obesity have risen dramatically. In 2010 more than 155 million children worldwide were overweight (more than one in ten) and of these approximately 30-45 million were obese, or between two … Continue reading

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Why schools and corporate brands shouldn’t mix

The furore following the announcement that Jenny Craig CEO Amy Smith would address a gathering of hundreds of girls’ school teachers has once again brought the uncomfortable issue of corporate presence in schools to light. The public response – that … Continue reading

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