Tag Archives: short film

The appeal of long-form ads

Posted on 19/03/2012 by Dr Paul Harrison

Clearly, some PR company (or companies) is making good money out of convincing large corporations and businesses that the way to get to consumers, in this fragmented media world, is to do long-form advertisements. Rather than short, pithy 30 second … Continue reading →

Posted in Advertising, Consumer Behavior, Human Behavior, Social Psychology | Tagged , , , , | 3 Comments

Shutting the Gates – Watch the full short-film

Posted on 15/10/2010 by Dr Paul Harrison

The full version of my short film, Shutting the Gates, is now available for viewing and downloading. Shutting the Gates is a docu-drama based on my research into the psychology of in-home sales. The film was a finalist at the 2010 … Continue reading →

Posted in Consumer Behavior, Ethics, Human Behavior, Philosophy, Social Psychology | Tagged , , , , | Leave a comment

Shutting the Gates – official trailer

Posted on 01/02/2010 by Dr Paul Harrison

Everybody wants the best for their kids, and Robert Fisher is the man to help them… or is he? Exploring the relationship between anxiety and decision-making, Shutting the Gates will make you question every purchase decision you have ever made.

Posted in Advertising, Consumer Behavior, Ethics, Philosophy, Research, Social Psychology, Tribal | Tagged , , , | 1 Comment