Hi there and thanks for looking in.
This is the new blog from one of the people who brought you tribalinsight.com
Something weird happened with the previous site, so i have set this up as the new site, which will have a whole bunch of interesting information and current research related to consumer behaviour, social psychology, branding, and maybe a recipe or two.
Keep checking back for updates. I’ll try to put something up fairly regularly (whatever that means).
If you want to know why you buy stuff, or how others get you to buy stuff, then this is the site for you.